Producciones Oxigeno Nmp with Imasblue have carried out the new campaign for the Foundation Against Drug Addiction. The campaign aims to promote reflection on the negative impact that alcohol abuse can have on personal skills. You have two spots in our projects section.
IMASMOVIEis a system developedby our engineersthat allows ourcustomers to accessall work performedinour facilities, withinstant access from anycomputer or mobile devicewith Internet access. Any type ofmaterial generated inroomis automatically online.Whetherfor viewingin the cloudat the time,or todownload ahighqualityfinalmaster.
At the timethatthe client needsthe system sends anemail with alink to the materialin various formatsto ensure compatibility, togetherwithcommentsfields, technical data,release date,etc..
This new featureis now availablein ouroffices in MadridandBarcelona.
IMASBLUEandDG,new agreementfor the distribution ofdigital copies.
Imasblue,andDGwww.dgit.comInternationalhave reachedan agreement to createa joint strategyin the managementand distribution ofbroadcastcopies ofdigital files.
This agreementallows ourcustomersgreat advantagestooperatingleveltranscodingservicematerialsonlineplatforms, usingDGVideoFusionas a single pointof delivery of theoriginal filesin the management oftheir advertising campaigns,as wellas the possibilitydistributioninternationally,andInternetdistributioncampaigns.
With ahighstandardofqualitycontrol, collaboration betweenthe two companiesalso guaranteesminimumreaction timefor possiblecorrections andabsolute knowledgeof the contentsof the masterintroduced inthe platform, avoidingany errorsin content.
Exhibition design. We designed the identity for the exhibition “POMPEII, Catastrophe under Mount Vesuvius” for Mediapro Exhibitions, the company commissioned to design, produce and manage the exhibition held at the Arte Canal Exhibition Center in Madrid. The exhibition features over 600 pieces rescued from the excavation site work in Pompeii and Herculaneum allowing the visitor to experience life in these cities prior to the eruption of Mount Vesuvius in 79 AD covering the cities under seven meters of volcanic ash through the archeological remains. The exhibition identity alludes to the destruction of the Roman city under a river of lava from the volcano by way of columns and other archeological artifacts from Pompeii on background graphics using violent shades of red on black. We designed and developed all exterior advertising and signage applications, interior graphics and signage for the exhibition, the website, catalogue and all printed and promotional materials. Produced by MEDIAPRO and organized by the Canal de Isabel II Gestión, “Pompeii, Catastrophe under Mount Vesuvius” is open to the public from December 6 until May at the Arte Canal Exhibition Centre in Madrid.
The film awarded and critically acclaimed as it passes through the major nationals and internationals film festivals where has been presented, is distinguished from the other titles presented this year getting 18 nominations for this february 17th Goya Awards ceremony. All Blancanieves' nominations obtained will present this feature film as a new record in the Goya 's history Awards receiving a nomination for each category. Just couldn't qualify for the total number of 19 nominations for obvious reasons, is a silent film so is out of the "Best Sound" category. Blancanieves will be remembered in the Goya Awards history as one of the films more nominated alongside "La niña de tus ojos" (1998) by Fernando Trueba and "Días contados" (1994) by Imanol Uribe wich has received 19 nominations including the best sound nomination. Once again from Imasblue we are very proud to be part of this new triumph and we would like to send a new wave of congratulations to the team who has participated in the project.
The project stems from the design of the logo and a play on the graphics and conceptual idea behind the letter “a” in “NOVA”. The letter “a” is the quintessential termination of most everything feminine in Spanish and throughout the staging it transforms into the leitmotif: the “a” takes on the role of a box containing a wealth of elements: it’s fun, unexpected and daring.
The new logo is based on a straightforward typographic composition of round shapes, highlighting the letter “a” in the brand’s principal color: fuchsia. Starting with the morphing of the letter, we designed a graphic system of elements, revolving in a spinning motion around a vertex. This circular movement gives meaning to the all the channel’s on-air pieces, combining typographies and color palette, with a concept of a floral unfurling or of a fan. The idents are where we can really appreciate the embodiment of the concept of “box” (caja in Spanish) in the letter “a”: an animation of varying particles (petals, stars, etc.) which emerge from within generating shapes (a heart, a star), in reference to the channel’s personality and style. Creative director: Ana Zelich Director and coordinator: Ignasi Gozalo Design team: Mireia Pons, Tilmann Kerkhoff, María Ochoa, Thais Altès Animation and postproduction team: Tilmann Kerkhoff, Thais Altès, Leandro Giaccio Production: Fabiana Andreatta Music: Josep Sanou
Paul Berger scriptwriter and director begins to achieve success with his latest feature film SnowWhite
Selected for San Sebastian Festival official section and good critical acclaim after its display at the Toronto festival and finally the recent announcement of its possible Oscar nomination where is seems will be one of the spanish favourite candidate.
A black and white silent film with a gorgeous photography and soundtrack is based on the Brothers Grimm classic tale moved into the bullfighting Spain atmosphere in the 20's. The film is starring by Maribel Verdú in the role of the wicked stepmother, Daniel Gimenez Cacho as Snow White's father and Sofia Oria as the snowhite girl and Macarena García as the young laidy.
In Imasblue, we are very proud to have chosen this project and be part of it doing all the digital effects. From here we would like to send a warm hug to the whole production team, especially to Paul Berger for the film good audience feedback and for all the upcoming prizes.
The event took place in Barcelona's offices and it was recorded with a 360º camera in order to show from different points of view the new Mistika screening room and also the Imasblue Barcelona venue. To the opening attended around 50 people among producers and D.o.P's. The 360 camera has 6 optical and captures 80% of the scene and its technology allows to the the viewer to choose what to see giving the option to turn around the camera in many different point of view and directions. The event recording was possible thanks Mr. Fogg, 360 technology specialist collaboration.
Random House Mondadori - Plaza & Janés entrusted the design, direction and production of the book trailer for the futuristic novel by Daniel H. Wilson to Zeligstudio, to create a piece with audiovisual impact to promote the book via social networking sites.
Robopocalypse has generated widespread international acclaim and the big screen adaptation of the novel, directed by Steven Spielberg, is due to go on release in the United States in 2013. Spielberg’s production company, Dreamworks, plans to begin filming in early 2012.
Robopocalypse is also gripping science fiction thriller in which a robot uprising is narrated in the first person by one of the survivors. The novel reconstructs the epic struggle between human civilization and the machines that try to annihilate it, combining futuristic ideas human emotions and tragedy.
The Barcelona offices of IMASBLUE have undertaken the image postproduction work for the latest spot for Voll-Damm Doble Malta, which has been directed by the cinema filmmaker Jaume Balagueró. This represents the debut in the world of advertising of the director of “REC” and “Sleep Tight”
His cinematic feel, the pulsing rhythm and the aesthetics of a real super-production strongly reinforce the brand’s character - giving more meaning than ever to the product’s forthright “Double or Nothing”
The campaign has been created by Villarrosàs with production responsibility in the hands of Ovideo, who continue to entrust their productions to filmmakers of proven quality. Balagueró adds his name to a long list of directors including the likes of Fernando León de Aranoa and Fernando Trueba who have had excellent results in the field.
Jordi San Agustín of the IMASBLUE team has supervised and coordinated using our studio’s Flame the production of the numerous visual effects (VFX), with the help of Sito López using Smoke.
The presence of professionals of the highest quality throughout the process, from the conception of the idea through the filming to the postproduction, has resulted in the creation of a significant piece of work.
The spot, shot entirely in Barcelona, can already be seen on TV.
We produced the book trailer for the story “El Barco de Luna” (The Moon Boat) for the Red Button agency. This story was the winning entry in the short story competition organized by Ecoembes through its blog “Amarillo Verde y Azul” (Yellow, Green and Blue being the color-coded waste management disposal containers used in Barcelona). The story tells the tale of a girl, named Luna, who lives on the outskirts of Managua and works every day in the immense Chureca rubbish dump with her family. Her dreams and imagination are to transport her to a better world.
The competition, “Los profes cuentan” (The teachers tell) came to its successful completion on April 26th last at the ceremony held in the Círculo de Bellas Artes in Madrid. During the event, the jury, presided over by Ana María Matute, presented the award to the author of the winning entry, Leticia Rodríguez Gancedo followed by a screening of the animation piece produced by Zeligstudio for the event.
The book trailer will subsequently be used in Internet to promote the book on social networking sites and all money raised will be donated to the charity Aldeas Infantiles SOS.
In a sector like audiovisual postproduction, change is happening very quickly. And even more so in IMASBLUE. As we work continuously for the most important agencies and producers, we need to be extremely demanding of ourselves.
Our non-stop search for the best professionals and the latest technologies means that our integrated postproduction services for the world of cinema, advertising and television are constantly evolving.
This is why we have produced a newsletter so that you will not miss anything that is happening in IMASBLUE. You will be periodically informed of all the new developments and solutions that we can offer so that your audiovisual project is a success - in the easiest possible way.
We’d like to keep you up to date on the latest work we have done, the launch of new services, and recent developments from our R+D department. In this way, you’ll be immediately aware of the new technologies that we have implemented in all postproduction processes: color correction, editing, 3D, visual effects, graphics, sound, digital copy production, formats ...and a very long etcetera. As well as, of course, the most important developments in the sector - all the most important things in a simple but complete selection.
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